Outbound ROI calculator
Follow one month of cold email from the first send to closed revenue, using your own reply rates and deal value.
Your numbers
One month of outreach
- Prospects contacted
- Replies
- Interested
- Sales calls booked
- New clients
- Calls per year
- Clients per year
- Cost per call
- Break-even
These figures come from the numbers you enter. They are planning estimates, not a promise of results. Reply and close rates depend on your list, your offer and your market.
The math, step by step
No hidden assumptions. Every number above comes from these steps.
- RepliesProspects contacted × reply rate. Counts anyone who answers any email in the sequence.
- InterestedReplies × the share that are positive. "Remove me" and "not now" are left out.
- Sales callsInterested replies × the share that book a call.
- New clientsSales calls × your close rate.
- RevenueNew clients × your average deal value, compared to the monthly cost of the plan you pick.
FAQ
Plans start at $1,500/month. Compare plans.
It depends on list quality, how specific the offer is, and the market. The calculator starts at 3%, which is a cautious planning number for a well-targeted B2B list. Change it to match your own results.
Most replies are not leads. People ask to be removed, say not now, or forward you to someone else. Planning on total replies overstates the pipeline, so the calculator only carries interested replies forward.
No. It is the result of the numbers you enter. Next Reply does not promise a fixed number of meetings, because the offer and the market matter as much as the campaign.
Campaigns go live within 14 days, and your normal sales cycle applies after the first calls. Plan on the first month mostly building pipeline.
Let’s get your next reply.
Tell us who you want to reach. We’ll map the campaign, recommend a plan, and show you what the first month would look like.